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Tooth discoloration and staining occur when different dyes and pigments from food, beverages, and other factors adhere to your teeth. Eliminating these stains typically involves two primary approaches: physical removal and chemical bleaching.
Chemical bleaching traditionally uses hydrogen peroxide to chemically lighten the color of stains in the tooth enamel. Instead of this, our Whitening toothpastes use abrasives to address daily, surface stains via physical removal.
The Red Seal Whitening toothpaste clinical study was a double blind study conducted by a third party dentist.
20 individuals completed a three week at home trial brushing twice a day for two minutes.
Click here to request a copy of the study.
*based on 20 individuals
**other whitening products include whitening strips, trays, and/or gels